Live Project Part One
I've decided to peruse a re-branding project to fill the requirements of one of my modules at University. After looking at the work I've done in the past and wanting to try something different, so I picked one of my personal favourite brands of drink. Kraken Dark Rum.
I began to look at different logos and pieces of inspiration that i could potentially draw from in producing a new brand for the drink. My initial decision to re-brand Kraken rum is not because I think it needs it, but because I think the brand works and I would like it to be a challenge.
Here are some pieces of design that I am using for a source of inspiration.